Bancolombia
Strong as time
Strong as time
TIC-TAC TIC-TAC...
Time is perhaps the most powerful force in this universe, and although nothing can stop its progress, a single moment has the power to change everything.
With this in mind, we created a campaign that invited thousands of women to protect themselves against breast cancer, showing them that it only takes a moment to prevent it. A powerful message that featured the voice of former Miss Universe, Carolina Gómez, and several women who faced this disease.
Breast cancer is the most common type
in Colombian women. More than 15,500 new cases
are reported each year.
Time is perhaps the most powerful force in this universe, and although nothing can stop its progress, a single moment has the power to change everything.
With this in mind, we created a campaign that invited thousands of women to protect themselves against breast cancer, showing them that it only takes a moment to prevent it. A powerful message that featured the voice of former Miss Universe, Carolina Gómez, and several women who faced this disease.
Breast cancer is the most common type
in Colombian women. More than 15,500 new cases
are reported each year.
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